Lady of Liberty
Lauren Hart
July 17, 2012
Lady of Liberty
Nena Bartlett, in her late 20s, is already making huge strides for lovers of liberty. She's worked on a presidential campaign, a U.S. Senate campaign, for think tanks, and now for Senator Rand Paul (R-KY) on Capitol Hill while also leading a libertarian non-profit, Ladies of Liberty Alliance. “When I was growing up, I knew I wanted to make a difference,” Nena told the Leadership Institute. “I studied international trade in college because I thought that improving business operations in those resource-rich, and yet chronically impoverished countries could help families who need it the most.” “I came to realize that it is the governments themselves that most significantly impede wealth creation and thus, their country's development… Liberty, on the other hand, accelerates progress and improves more people's lives than anything else can, and this is my motivation in promoting it,” Nena shared. In 2007 and 2008, she was the field director for Ron Paul's 2008 presidential campaign. Nena first learned of the Leadership Institute (LI) through her job with Ron Paul. “Many of my colleagues on the Ron Paul campaign in 2007 were former LI employees,” Nena said. “These were people I liked and respected very much. When the campaign ended, a number of people told me about LI's job board, ConservativeJobs.com, and the training opportunities offered by LI that I could now take advantage of.” Since, Nena has taken five LI trainings: Public Speaking Workshop 2 in May 2008; Capitol Hill Job Seminar in June 2008; Advanced Internet Technologies Workshop in August 2008; High-Dollar Fundraising School in September 2008; and Public Speaking Workshop in February 2012. “When I attended LI's Capitol Hill Jobs Seminar, I had no idea I would someday end up on the Hill,” Nena recalled. “I had just finished working on the Ron Paul campaign of 2008 and had an open mind as to what I would do next. I ended up interviewing with congressional offices -- through my profile on LI's ConservativeJobs.com -- that would not have been a good fit philosophically. I learned at the jobs seminar that if you had the goal of working on the Hill, you should be flexible about who you began working for, and that you should look first at members from your state.” After Ron Paul's 2008 presidential campaign, Nena went to work for the Cato Institute as a development associate and as the executive assistant to the President until March 2010. “I attended the Leadership Institute's High-Dollar Fundraising School while working in the development department at the Cato Institute,” Nena remembered, “and I will be able to use some of the ideas I learned at this training to raise money for Ladies of Liberty Alliance someday as well.” She left the Cato Institute to campaign for Rand Paul for U.S. Senate in Kentucky. She was a scheduler, then the assistant campaign manager, and now Nena works as one of his legislative aides in the Capitol. “Senator Paul is a great boss because he encourages his staff to raise concerns or suggest legislation regarding what we are interested in, whether it is improving the U.S.'s reputation overseas, food and farming freedom, getting the government out of health care, or keeping the government away from the internet. It is a busy Senate office indeed,” Nena told the Leadership Institute. Since May 2011, she's also stayed busy leading her own non-profit organization—Ladies for Liberty Alliance (LOLA)—as its executive director. The group's mission is to educate and empower female leaders in the liberty movement. “My hope is that by encouraging leadership among liberty-minded women, we can share our ideas more effectively and attract exponentially more people so that the ideas of liberty are pervasive and even mainstream,” Nena said. She's taking what she's learned in LI trainings and applying the techniques to her organization. “I have loved all of the trainings that I attended at LI over the years so much that I am trying to model a lot of LOLA's work after it! It seems that LI practices every level of ‘best practices' and I have appreciated the little things, like having attendees write notes to donors to thank them for the training. What a wonderful idea! I'm even attending another LI training event this summer,” Nena said. In her “free” time, Nena serves as the treasurer of DC Liberty Toastmasters, the chair of the Republican Liberty Caucus of DC, and as vice president and treasurer of the Norwich Alumni DC Chapter. Nena also interned at the Organization of American States in its external relations office and for the Committee for Justice. She received her B.A. in language and international trade from Eastern Michigan University and an M.A. in diplomacy from Norwich University in Vermont. “It is an honor that an organization I admire so greatly would choose to highlight my work,” Nena shared. Please welcome Nena Bartlett as LI's Graduate of the Week. To nominate a Leadership Institute graduate to be featured as LI's graduate of the week, please contact LI's External Affairs Officer Lauren Hart at LaurenHart@LeadershipInstitute.org. LI offers training in 50 states and dozens of countries each year. Please go here to register for an already-scheduled training or contact LI to request training in your area. “I tell everyone I know about the excellent experience I have had with LI, especially job-seekers," Nena said. "The Leadership Institute is a great, professional resource for anyone wishing to build their resume or expand their skill-set.”
41st Annual National Conservative Soiree, a blazing, hot success!
Danielle Saul and Braden Goodgame
July 13, 2012
41st Annual National Conservative Soiree, a blazing, hot success!
Last week 985 conservatives celebrated Independence Day at the 41st National Fourth of July Conservative Soiree at Bull Run Park in Centreville, Virginia. From first-time attendees to decade-long friends in the conservative movement, all found something to enjoy at the Soiree – whether it was the petting zoo, face painting, and moon bounce for the kids or great food and barbeque, field games, and patriotic speeches, fun for all ages.Cal Thomas, a conservative columnist and Fox News Watch panelist, delivered a moving keynote speech about the true meaning of independence, and how it must be fought for and defended by each generation.The day's other speakers continued on that theme.“The ultimate meaning of the Fourth of July,” said Morton Blackwell, Leadership Institute president, “is the independence of the United States, which certainly is one of the great events in world history.”In his speech to the audience, George Allen, former Virginia governor, said, “The spirit of our country is the Declaration of Independence that all men are created equal and that we are endowed by our Creator with certain inalienable rights of life, liberty, and the pursuit of happiness... And those are the enduring principles of our country that we need to rededicate ourselves to every Independence Day.”Public figures and conservative leaders joined the Soiree celebrations, including Jim Gilmore, former Virginia governor; George Allen, former Virginia governor and senator; Ken Cuccinelli, Virginia Attorney General; and Pat Mullins, Virginia Republican Party chairman. (Note that the Leadership Institute does not endorse or oppose candidates for public office.)Southern California college student Maurice Lewis was especially inspired by the Soiree.“This whole experience is giving such inspiration for my conservative newspaper,” said Maurice Lewis, a college student in southern California. He attended a Youth Leadership School at the Leadership Institute just three days later. “Great people on a great day with a great message.”The soiree had many conservative organizations as partners.Grand patron included 60 Plus Association, Americans for Prosperity Foundation, Fairfax Christian School, Generation Opportunity, Government Is Not God, Leadership Institute, Let Freedom Ring, Morgan, Meredith & Associates, National Right to Work Committee, Regent University, and the Washington Examiner.Patrons included: Eagle Forum, The Family Foundation, Family Research Council, and Stephen Clouse & Associates.Co-sponsors: Heritage Foundation, National Rifle Association, Science and Environmental Policy Project, Trimark Corporation, Restoration America 2012, and Young America's Foundation.>
A Conservative Entrepreneur in France
Lauren Hart
July 10, 2012
A Conservative Entrepreneur in France
We've all heard it: the economy is tough and jobs are scarce. So, why not create your own job, and work for something you love? That's exactly what Paris-born and raised Alexandre Pesey did. He founded the France-based Tocqueville Fellowship and the Institut de Formation Politique. But first, he came to America in the summer of 2000 to intern at the Leadership Institute (LI) in its Recruitment department. While interning, Alexandre took 14 LI trainings on topics including from fundraising, broadcast journalism, legislative project management, public speaking, and online activism. “LI has been helpful to me in my professional journey in three areas—techniques, network, and the conservative movement,” Alexandre said. “For techniques, I learned what you never learn even in the best law or business schools. Thanks to Morton, I was put in touch with intellectual entrepreneurs, thinkers, and activists. These people have mentored me, inspired me, advised me, and encouraged me. While interning, I got to touch the conservative movement, learn how to work together to get things done, and understand the core ideas and principles of the movement.” In 2003—at the age of 28—Alexandre established the Tocqueville Fellowship. This one-month fellowship allows young French people between the ages of 20 and 28 to come to the United States to learn about American conservatism through visits with policymakers and think tank staffers as well as attend hands-on political technology seminars. “In 2004, I started the Institut de Formation Politique with two other friends (Thomas Millon and Jean Martinez),” Alexandre told the Leadership Institute. Three things contributed to his organization's start: his parents' example as entrepreneurs; his desire to help his country; and his Leadership Institute internship, he said. “My internship with Morton Blackwell at the Leadership Institute was decisive,” Alexandre says of deciding to start his conservative French organization, Institut de Formation Politique (IFP). “I learned a lot, but more specifically four things," Alexandre said. "The first, I discovered the history of the American conservative movement and got a lot of inspiration from it. I wrote my thesis on the Heritage Foundation. Second, I learned about French authors like Frédéric Bastiat. I was never told anything about them in French schools. Third, I learned how to know more about the media and even get in the media (LI trained me and helped me work at CNN where I worked in their political shows in D.C). Fourth, I learned how to raise funds and then created Institut de Formation Politique.” Alexandre currently serves as IFP's executive director. The organization's mission is to identify, recruit, train, and place young conservatives. “We organize trainings both on ideas and on techniques, such as weekend seminars, monthly evening working sessions, e-learning in philosophy, publications of short papers on themes that are always in the media and prizes for the best, and networking events,” Alexandre said. “We have trained 450 students. Some are now working in Congress, the media, or civil society (think tanks and action tanks).” “My wife Kate is an LI graduate and former LI employee,” Alexandre said. “She helped me launch IFP and is my best advisor and teammate.” Alexandre and Kate have three children: four-year-old Emma, two-year-old Remi, and one-year-old Riley. Leadership Institute President Morton Blackwell said, “Alex and Kate in France are doing very well with their creation modeled on LI.” If you are interested in starting a conservative organization, please read Morton Blackwell's Conservative Organizational Entrepreneur. “The Leadership Institute is the place to go to learn about the best techniques needed as a political entrepreneur or for any political action,” Alexandre said. “LI is the place to go to be at the core of the conservative network and the base to discover the conservative movement.” LI offers training in 50 states and dozens of countries each year. Please go here to register for an already-scheduled training or contact LI to request training in your area. LI also offers internships in the fall, spring, and summer. If you are interested in knowing more, please click here. Please welcome Alexandre Pesey as LI's Graduate of the Week. To nominate a Leadership Institute graduate to be featured as LI's graduate of the week, please contact LI's External Affairs Officer Lauren Hart at LaurenHart@LeadershipInstitute.org.
LI’s Largest On-site Training of 149 DC Summer Interns Pack LI for the Conservative Intern Workshop
Braden Goodgame
July 6, 2012
LI’s Largest On-site Training of 149 DC Summer Interns Pack LI for the Conservative Intern Workshop
Last Thursday the Leadership Institute hosted its largest ever on-site training: 149 DC summer interns from 60 organizations, including 16 Capitol Hill offices, from around DC came for the free, day-long Conservative Intern Workshop. From 9 a.m. until 6:30 p.m. conservative interns from various organizations around the DC area took part in thorough training encompassing many areas from networking to proper professional attire. Eight faculty spoke throughout the day. The first was LI's Vice President of Development Steve Sutton, a former chief of staff in the U.S. House of Representatives for more than 14 years. Steve spoke about how to find job opportunities in public policy, and railed against a popular trend he often sees. “So many people come to DC wanting to work on the Hill,” Steve said. “They end up waiting tables, and then go home. Don't go home! There are so many opportunities off of the Hill!”Among the many Conservative Intern Workshop speakers, Conservative Leadership PAC Executive Director Lance Wheeler stood out in his commentary about making a positive first impression.“A good first impression is a good lasting impression,” Lance said. “An internship is just an extended interview. Always be putting your best effort forward.”Liberty Consulting, Inc. Intern Anna Shoffner described the workshop as, “Extremely beneficial! They really rolled out the red carpet for us interns to equip us as activists, and I feel like I learned from wonderful people--both other interns and Leadership Institute staff!”After attending the workshop, Campaign for Liberty Intern Sarah Harvard said: “After completing the LI Intern workshop, I feel more confident than ever to follow my political ambitions. It is such an honor and privilege to have prominent individuals to enlighten my knowledge of careers in politics. From resumes to first impressions, from dressing for interviews to networking, and from the principles of excellence to the nature of politics, I was able to understand the world of politics. I encourage all interns to take the intern workshop -- it may change the way you see DC for the better!”Additional training opportunities with LI were detailed. LI reinforced its leading role as the go to place for conservative career advice. Interns were given tours of LI's facilities including LI Studios, given comprehensive Program Catalogs of all LI's course offerings, introduced to LI's Employment Placement Service, given resume advice, and taught how to become an indispensable asset as an intern and beyond.Workshop organizer Heather Homan, LI's political training coordinator, said: "I am pleased 149 interns took advantage of the opportunity to network with other liberty-minded conservatives in the DC area at our Conservative Intern Workshop. We brought in seasoned political veterans to share their tips and secrets on how to survive DC and stand out as an intern. The information these interns learned such as networking effectively and understanding the REAL nature of politics are lessons I hope they continue to use well past their current internships."LI also offers internships each fall, spring, and summer. Go here for more information. >
George Landrith: Forever a Freedom Fighter
Lauren Hart
July 3, 2012
George Landrith: Forever a Freedom Fighter
As America's Independence Day approaches, let's treasure those that let freedom ring. Commitment to conservative causes, for some, are a lifetime calling. In the 1980s, George Landrith was a political science and economics major at conservative Brigham Young University and, later, business editor of the Virginia Journal of Law and Politics at the University of Virginia School of Law. Since school, George's fight for liberty continues. He was admitted as a member of the United States Supreme Court bar, ran for federal office, elected to local office, appointed by the Virginia governor to a business council, and served as senior staff for two organizations in the conservative movement. “As long as I can remember, I knew of the Leadership Institute,” George said. “When I was involved in campaigns as a volunteer, the best candidates seemed to have young staffers who had been trained at the Leadership Institute,” George said. “So when I was recruited to run for the U.S. House of Representatives in the early 1990s, I wanted to make sure I had the best possible team. That meant I wanted my staff and volunteers trained by LI. I also made sure my consultant was LI-trained. He helped me obtain a solid staff and volunteer team all of whom were top LI trainees.” George continued, “I was naturally a conservative and I had a solid working knowledge of conservative principles and why they matter in public policy discussions. But I had no idea of the political technology that was needed to be employed to take those conservative principles and turn them into an effective and compelling campaign. The Leadership Institute provided me with the training and knowledge to organize and run an effective campaign and create the opportunities to get my message out despite being outspent about 4-to-1.” He learned a lot from his campaign loss. “While I did not win my congressional election, it was a very, very close race and the incumbent, who had won by almost 40 points only two years earlier, won by only the slimmest of margins. Despite the loss, I learned a great deal about public policy and the conservative movement,” George said. “As a result, I began working at a conservative think-tank and have spent my professional life promoting the vision of the founders. Additionally, I've had the privilege of teaching at the Leadership Institute's various schools.” George believes in training the next generation of conservative leaders. As an LI faculty member, George has shared his expertise at more than 15 LI trainings from Future Candidate Schools to Public Relations Schools to Campaign Management Schools, and he is an adjunct professor teaching constitutional law, appellate advocacy, and legal writing to future attorneys at George Mason School of Law. George was elected to the school board in Virginia's Albemarle County, and served children and the community in this capacity for three years. He was later appointed by Governor George Allen and confirmed by the General Assembly to the Virginia Workforce 2000 Advocacy Council. From 1997-1999, George served as vice president and general counsel to the National Legal Center for the Public Interest. Since 1998, George has led Frontiers of Freedom as its president. This educational institute promotes conservative public policy based on the principles of individual freedom, peace through strength, limited government, free enterprise, and traditional American values as found in the Constitution and the Declaration of Independence. “I work on a wide variety of issues in hopes of bringing conservative principles and solutions to the general public, opinion leaders, and policy makers,” George told the Leadership Institute. “All of my work relates to one or more of the ten tenets which defines and shapes all of our work at Frontiers of Freedom.” To boot, George is a frequent TV and radio guest sharing freedom with all who will listen. He's been quoted in more than 100 newspapers, including the Wall Street Journal, New York Times, the Chicago Tribune, National Review, the Washington Post, and Human Events. He also authored On Politics and Policy: Views on Freedom from an American Conservative. “The Leadership Institute trains conservatives of all ages how to be more effective conservatives – how to organize and campaign more effectively, how to reach out through the media with greater impact, and how to speak more convincingly,” George said. “They teach college students how to organize and create conservative student publications. They teach campaign workers, managers, press secretaries, and candidates how do their jobs effectively and with high impact. They teach aspiring journalists and reporters the skills needed to be successful. To me the value of the Leadership Institute is that it teaches conservatives how to make their message the winning message.” Do you want a “winning” message? Enroll in an upcoming training. LI offers training in 50 states and dozens of countries each year. Please go here to register for an already-scheduled training or contact LI to request training in your area. Please welcome George Landrith as LI's Graduate of the Week. To nominate a Leadership Institute graduate to be featured as LI's graduate of the week, please contact LI's External Affairs Officer Lauren Hart at LaurenHart@LeadershipInstitute.org.
Aspiring Activists Learn Public Relations Techniques
Danielle Saul
June 29, 2012
Aspiring Activists Learn Public Relations Techniques
Earlier this week, more than 30 students attended the Leadership Institute's Public Relations School where they learned branding, mass communications, media relations, one-on-one communication, and pitching.Advantage, Inc. Vice President of Operations Jim Eltringham kicked off the training by teaching message development and hammered home the importance of emotion in crafting messages. “There has to be emotion,” Jim said. “It has to tug on your heart strings. You don't win elections on ideas and politics alone.”He emphasized the need for politicians to identify with the voters: “People don't want labels. They want leaders. They want solutions. The audience wants to know what you are going to do to solve their problems.”Leadership Institute Director of Digital Communications Abby Alger spoke about how to promote messages through social media. “We expect people to be relatable and real,” she said.Scott Hogenson, senior vice president for Dezenhall Resources, began the second night of training with a lecture on public relation strategies.“The world of journalism is changing, and it is changing fast,” Scott told attendees.He emphasized the importance of learning how to handle negative information correctly. If you can't get around releasing the negative information, then you need to make sure you have a plan ready and in place.Lindsey Mask, founder of Ladies America & Ladies International, closed the second night off by telling attendees her personal experience with branding an organization.Lindsey expressed that being passionate about your job and the work you do is the key to success. In addition, there is also a strong need for focus. She encouraged the students to write down their biographies and reflect on their goals.“Know thyself,” Lindsey encouraged attendees. “Accept your strengths and weaknesses.”Leading the final night of the school, Mark Pfeifle, communication and outreach strategist with S4 Inc., spoke on crisis management.Mark taught how to deal with crises in a live-action role play where students were divided into two groups, Democratic leaders versus Republican leaders, and had to craft messages for their side assuming Obamacare was ruled unconstitutional.David Daum, who portrayed Speaker of the House John Boehner, found this activity very insightful.“By competing and acting out the crisis strategy of President Obama and Mitt Romney, I felt like I had privileged insight into the minds of their respective public relations teams,” He explained.Garrett Kamp, acting as President Obama, also found value in the activity. “By role-playing as the president, I learned not only how to manage a crisis, but I learned how to predict and respond to my opponent's behavior.”The final speaker, Ian Ivey, senior management advisor at the General Services Administration, taught about one-on-one communication styles.After having the class figure out their own personality style, he had the students partner up and analyze each other's personality style. He then compared the different communication methods used within each group, and taught attendees how to relate to people who are completely opposite.Many students enjoyed this activity and felt their future interactions would greatly benefit from learning these communication techniques. Summer intern for Susan B. Anthony List Santina Scarcella said, “Now I realize there are ways to approach people and I feel more comfortable doing so.”LI's next Public Relations School will be held September 24-26. Go here to register.>
Healthcare Helper—Hadley Heath—Hopes this week for an American Homerun
Lauren Hart
June 26, 2012
Healthcare Helper—Hadley Heath—Hopes this week for an American Homerun
The granddaughter of a campaign man for both Ronald Reagan and Jesse Helms as well as a five-time conservative book author follows family tradition: taking on a high-profile role to shape public policy. Hadley Heath has dedicated the start of her career in Washington, D.C. to learn and educate others about health care policy. The issue is timely, with a Supreme Court decision on the constitutionality of the Affordable Care Act, commonly referred to as “Obamacare,” expected this Thursday. “Local folks should come to SCOTUS [the Supreme Court of the United States] Thursday,” Hadley encouraged. Hadley focuses on health care policy as a senior policy analyst for Independent Women's Forum. “One of my favorite projects is the HealthCareLawsuits.org Web site, a site we created to track the legal challenges to President Obama's health law,” Hadley said. “Health care is a great issue for limited government conservatives: It gives us a chance to explain the difference between government control and market-based solutions.” Hadley's op-eds on health care have been published in Roll Call, The Tampa Tribune, Daily Caller, Townhall, Human Events, and National Review's Critical Condition blog. She has appeared on Fox News, Fox Business, Al-Jazeera English, FoxNews.com, PJTV, as well as a variety of talk radio shows. This week she is booked for many on-air appearances. At her employer's suggestion, Hadley enrolled in the Leadership Institute's On-Camera Television Workshop in August 2010, just a few weeks after being hired by Independent Women's Forum (IWF). “Independent Women's Forum encouraged me to attend media training, and naturally they turned to the Leadership Institute as the best source of professional training,” Hadley said. “I learned in the Leadership Institute's training that communication on television is very different from communication in writing. You may not have the chance to make your main point later; you should begin by getting directly to the point,” Hadley said. “I was nervous to do any live on-camera work, but LI's workshop was an important step for me in overcoming this fear and learning how to present myself as a likable, articulate advocate for limited government.” Hadley's grandfather and his example marked her for life in the public policy arena. “My grandfather is a life-long conservative and has been influential on my views on society and government,” Hadley told the Leadership Institute. Co-founding the chapter of Young Republicans at Shelby High School in North Carolina was another confidence booster early on in Hadley's political journey. But it wasn't until college at the University of North Carolina – Chapel Hill that Hadley became an articulate, assertive conservative. “I owe a thank you to all the liberals at UNC who, through practice, taught me a lot about articulating and defending my conservative views,” Hadley shared. She majored in economics and journalism with a focus in electronic/broadcast media. However, her global perspective was enhanced by receiving the Morehead-Cain scholarship. “This scholarship afforded me unique travel experiences in college including a survival course in California's Sierra Nevadas, a service project in Calcutta, India, an independent research project in Western Europe, and a semester abroad in Santiago, Chile,” Hadley fondly remembered. “This scholarship program definitely shaped my direction in life and gave me opportunities I could not have found elsewhere.” As a college junior, Hadley read What Our Mothers Didn't Tell Us by Danielle Crittenden, an IWF scholar. The book so sparked her interest in IWF's work that she applied for a summer internship with the organization. “This led to the job offer that got me where I am today,” Hadley told LI. “The women I've worked with at IWF have been incredible mentors: They've helped me hone my writing skills and my understanding of public policy, and importantly, they've supported my every venture - whether professional or personal.” The Independent Women's Forum is a is a non-partisan, 501(c)(3) research and educational institution that aggressively seeks earned media, provides easy-to-read, timely publications and commentary, and reaches out to the public to cultivate support and encourage women to join the organization in working to return the country to limited, constitutional government. “I did not come to Washington with the expectation of appearing on TV,” Hadley shared. “I simply wanted to advocate for limited government in the best way that I can. My training at the Leadership Institute definitely gave me the confidence to pursue broadcast media as another avenue to do this. Since my training, I've found that appearing on live television gets easier and easier with practice. But my first experience on TV would've been much harder without the important lessons I learned at LI.” Hadley joins more than 107,000 graduates trained by the Leadership Institute since 1979. You too can become LI trained. LI offers training in 50 states and dozens of countries each year. Please go here to register for an already-scheduled training or contact LI to request training in your area. “The Leadership Institute is a friendly, encouraging environment for conservatives to find the professional training they need to survive in Washington,” Hadley said. “We face a difficult but important task - advocating for limited government in a city prone to favor government expansion. But that's why LI's work is so vital: This Institute can prepare conservative professionals for the toughest challenges and equip them for success.” Please welcome Hadley as LI's Graduate of the Week. To nominate a Leadership Institute graduate to be featured as LI's graduate of the week, please contact LI's External Affairs Officer Lauren Hart at LaurenHart@LeadershipInstitute.org. The Leadership Institute does not oppose or support any candidate, official, or legislation and all programs are open to the public.
LI's CampusReform.org Exposes 'Anti-White' University Campaign
Lauren Hart
June 22, 2012
LI's CampusReform.org Exposes 'Anti-White' University Campaign
Wednesday the Leadership Institute's Campus Reform exposed a “racial justice” ad campaign at the University of Minnesota – Duluth, funded by the administration, to combat “white privilege.”After LI's Campus Reform Regional Field Coordinator Oliver Darcy published the “Unfair” campaign story Wednesday, the story brought more than a quarter of a million unique web visitors in one day to the site and was the topic of many news sites, including: Drudge, theWall Street Journal, The BLAZE, Fox News' O'Reilly Factor, and others.To read the full story and watch the ad video, please go here. >
LI Hosts Advanced New Media Training
Danielle Saul
June 22, 2012
LI Hosts Advanced New Media Training
Earlier this month more than 50 conservatives gathered to learn more about online activism.Republican National Committee Digital Victory Director Matt DeLuca started off by teaching the class the basics.Matt hammered home that online grassroots activism is about relationships and authenticity, “You want them to share it. You want them to be involved.”He said that if students only took one thing from his lecture it should be the “importance of recognizing platforms and how to use them to get your message out. Be creative!”President of Braynard Group, Inc. Matt Braynard shared the methods and strategies involved with online fundraising.He talked about the technology behind online fundraising and explained the advantages and disadvantages of each method to attendees.Matt also taught about security strategies and keeping donor information safe, explaining, “Never store credit card numbers. Ever.”Finishing off the evening was the Leadership Institute's Director of Digital Communications Abigail Alger.Abby tied the night together by giving students an outline for putting together their own digital campaign strategy.She covered a variety of topics including: online budgeting, the importance of a database, buying domain names, settingup a good website, email campaigns, using social media, and more. Students who attended the class benefited greatly.“Superb new media workshop – a wealthof information,” said John Bianchi of Hartsdale, NY.Another attendee, Adrian Guillory of Lake Charles, LA, said he “really enjoyed the program and would strongly recommend it to others!”LI's next New Media Workshop will be July 19. Go here to register.>
Get paid to fight the left and launch your career
Morton Blackwell
June 21, 2012
Get paid to fight the left and launch your career
It has often and probably correctly been said that there are today more convinced Marxists on American college faculties than there are in the former Soviet empire. Any conservative college student you know who is now enrolled at any but the tiny handful of explicitly conservative colleges could curl your hair with stories of leftist bias and abuses on his or her own campus. And the professors, the college officials, and the national leftist groups which pour resources into student organizations know very well what they're doing: undermining the political, cultural, and moral foundations of America under the cover of "academic freedom." The left does not take kindly to any expression of conservative principles on their campus strongholds. Over the years, the left has wiped out and excluded from many colleges and universities anything supportive of limited government, free enterprise, strong national defense, or traditional values. But our Campus Leadership Program (CLP) is over the moat and cracking their walls. Today the Leadership Institute works with 1,379 conservative student groups and publications on 658 campuses in all 50 states. In August, I will send 25 field representatives to college campuses across the country to identify and recruit conservative students and help them organize independent conservative groups and publications. Perhaps you -- or a bright, young conservative you know -- will be one of them. Employment as a field rep is resumé gold. Field reps use the experience and connections they gain to launch rewarding careers in grassroots activism, campaigns, legislative work on Capitol Hill, lobbying, and even long-term employment with the Leadership Institute or other fine conservative organizations. The positions fill very rapidly. The pay is generous; the experience is priceless. Potential field reps made 1,200 inquiries about the program last year. LI hired 20 of the best. Opportunities for full-time, paid jobs fighting for your beliefs do not come along very often. You, or a young conservative you know, can apply online right now: http://www.conservativejobs.com/fieldrep Last year, LI's 20 field reps newly identified 15,377 conservative students and helped form 205 student groups and publications. LI field reps are an essential element of conservatives' long-term struggle against the campus left across America. Independent conservative student groups and publications fight back against the radical leftists who dominate the faculty, administration, and campus life at the majority of American colleges. In many cases, CLP groups are the only manifestations of any conservative presence on their campuses. Local student leaders are often the only people promoting conservative principles at their schools. Just knowing they are not alone on campus, that other people around them on campus openly espouse conservative principles, encourages conservative students to resist the indoctrination, propaganda, and actual oppression which the left so often systematically imposes on American college campuses. With Institute training and support, young conservatives learn how to: fight political correctness and classroom bias host conservative speakers and events on campus start conservative newspapers win student government elections Thousands of them will become more effective conservative leaders and activists and stay active politically all their lives. I had thought about helping conservative students create their own campus groups for many years. Let me share with you my thinking as I designed LI's Campus Leadership Program. While College Republican clubs tend to be conservative, not all of them are. And partisan political clubs often focus on election-campaign activities to the exclusion of explicitly promoting their political principles. It happens that none of the other non-partisan conservative organizations which work largely with college students had any program to organize significant numbers of student groups on campus. The field was wide open for some conservative educational organization to take up the important task of organizing local student groups. I saw the need, and I wanted to do this for years. After much thinking and planning, I began the Leadership Institute's Campus Leadership Program in 1997 as a pilot program with only one staffer responsible for organizing and working with conservative student groups at campuses in the D.C. area. With the generous help of Leadership Institute donors, I then gradually expanded the program to cover the nation. By 2007, after 10 years' work, 1,015 student groups were affiliated with CLP. Today that number is 1,379 active conservative student groups, a 35% increase in five years. I intended the Campus Leadership Program as a "rescue mission" for conservative students subjected to leftist indoctrination and persecution. It's working. Absent moral reinforcement, more students would be sucked into the flow and come to believe that what their families and the healthy aspects of American culture taught them is old-fashioned and perhaps evil -- that it is doomed and not worth fighting for. The last thing the leftists want is for conservatives to promote conservative principles effectively on college campuses. This August, LI will fly 25 selected field representatives to LI's headquarters in Arlington, VA for a week of intensive training. They will learn the tools and tactics necessary for their success in identifying, organizing, and activating conservative college students in their regions. They will understand how to teach conservative college students to promote their principles on their campuses. Let me share with you what I may say to this group of field representatives in the address I give to every class: You are now important parts of a project which will have significant impact on our country. You will change many lives, and some of your recruits may become your lifelong friends. You'll be able to see much of the good which will come from your activities this semester. But much more good will be done than you will ever be able to measure because when you launch people in the right direction they will do good things you may never see or hear about. Make no mistake about it: Some of the people you find, recruit, activate, and train will be fighting for conservative principles for the rest of your life. Some will outlast you and do good things for our country which you will never see, things which will make America better for your children and your grandchildren. Years from now you will look back on this period of your life as one of your most interesting and valuable experiences. Good luck. And God bless you. Please apply for the Leadership Institute's field representative program online (http://www.conservativejobs.com/fieldrep), or share this exciting job opportunity with a bright, young conservative you know. Opportunities for full-time, paid jobs fighting for your beliefs do not come along very often. The positions will fill quickly; apply right now.
LI’s Monthly Campaign Management School Welcomes more than 50 conservatives
Braden Goodgame
June 21, 2012
LI’s Monthly Campaign Management School Welcomes more than 50 conservatives
The Leadership Institute hosted more than 50 conservatives at its rigorous four-day Campaign Management School, part of LI's monthly campaign training series. Lectures ran eight to 10 hours Monday through Thursday, covering everything from political research to buying and developing effective paid media.Adrian Guillory, who recently worked on the Ron Paul 2012 campaign in Louisiana as an intern, was one conservative who attended. The budding activist said, “This was a fun training from leading conservative campaign experts who provide invaluable lessons to achieve election victory.”Day One:Topics included: campaign research, writing a campaign plan, campaign finance, developing a message, polling basics, and campaign structure/organization.Jason Torchinsky, a partner at Holtzman Vogel PLCC, lectured on campaign finance. The lecture explored concepts such as finance-related steps to building a successful campaign, limits, rules, reporting, record keeping, and handling filed complaints.Fred Mullner, an environmental engineer with Eastman Chemical said, “Jason's experience was very obvious and lent a practical aspect to an otherwise very dry subject.” Fred hopes to use the teaching to gain knowledge on how to raise campaign funds successfully.Day Two:Topics included: vote targeting, handling negative information, building coalitions/recruiting volunteers, and contacting voters with phones.Shannon Burns, CEO of Victory Solutions, has dedicated himself and his company to developing technology that empowers conservative causes. In his lecture, Shannon demonstrated the essential nature of phones, how to set up a phone bank, and how to write scripts for volunteers to use when making campaign calls.Governor John Kasich's Regional Liaison Sandra Brasington, a training attendee, found his lecture helpful.“Shannon helped the audience understand clearly the power of phones and voter contacts in campaigns – an aspect that cannot be ignored no matter the size of the race,” Sandra said.Day Three:Topics included: fundraising with events, building a fundraising machine, writing a finance plan, funding a campaign with direct mail, voter mapping, developing a get out the vote effort, and door-to-door strategies.Dan Morgan, president of Morgan, Meredith & Associates, a full-service fundraising firm he founded in 1987, delivered the lecture titled, “Writing a Finance Plan.” During his lecture, Dan emphasized the importance of creating event committees, who to invite (as donors) to a fundraiser, and ways to make a campaign stand out.Day Four:Topics included: latest campaign technologies, compelling voter mail, new rules of paid media, hiring and firing consultants, basics of paid media, tips on handling earned media, and fine tuning a campaign strategy.Tim Wesolek, an executive account manager for NBC25/WHAG-TV, lectured on buying paid media and advice on how to do candidate versus issue ads.Tom Grimes, a Tea Party affiliate from South Bend, Indiana, is no stranger to LI trainings. “This is my fifth LI workshop,” Tom said. “I'm looking forward to building my knowledge to increase my credibility when working with candidates.”Another attendee, Jim Knowlton, said, “This is probably the best training available.” Jim plans on using what he learned to help local state senate and house campaigns. If you are interested in taking LI's monthly campaign trainings, please contact Political Training Coordinator Heather Homan at Heather.Homan@LeadershipInstitute.org>
Networking for Success: Get Comfortable with Being Uncomfortable
Caleb Parke
June 20, 2012
Networking for Success: Get Comfortable with Being Uncomfortable
Just like a Jillian Michaels workout, networking can be tough. Similar to staying in shape, your network is something that can whittle away if you don't actively work at it.And if you're anything like me, networking does not come naturally. I used to be extremely shy, and I didn't see myself ever changing. But I have changed, and so can you! Here are some tips I've found helpful in maximizing my networking skills.1. Practice "let's pretend."Ask yourself, "What would the ideal networker do in this situation?" Pretend that you are that person, and do it. As you consciously emulate good networkers, you can reinvent yourself. You'll never be perfect, but you can make steps that take you closer and closer to becoming a networking guru.2. Adopt a role model.Best case scenario, your role model is also your mentor, helping you, advising you, guiding you, even lending you his network as you build your own. If you can, ask her how she got to where she is now. Attend events with him and take mental notes.3. Take lessons.You're taking one now as you read this blog, but there are other educational opportunitites that are helpful for overcoming shyness and inexperience. Attend lectures and trainings, such as the Conservative Intern Workshop and the Conservative Career Workshop run by the Leadership Institute, to learn tips for feeling more comfortable in networking situations.4. Join up.Just about any group or organization offers opportunities to make contacts and grow personally and professionally, which you can tailor to your career and your personal hobbies. Join political groups, teach Sunday school, and, of course, take a fitness class at your local gym. Surround yourself with people you aspire to be more like. Networking doesn't just happen at stuffy cocktail parties. Look for fun opportunities to meet other people.5. Have a little faith......in yourself. Dale Carnegie summed it up well: "You can make more friends in two months by becoming really interested in other people than you can in two years by trying to get other people interested in you. Which is another way of saying that the way to make a friend is to be one." Remember that networking is a two-way street. Your motivations do not have to be selfish. Focus on establishing relationships.I send you off with a maxim from networking expert Harvey Mackay: "The more you exercise your networking muscles, the stronger they get - and the easier networking becomes." Give yourself opportunities to practice, and have patience while learning.>
Lifelong Activist Now Trains Thousands
Lauren Hart
June 19, 2012
Lifelong Activist Now Trains Thousands
Born in the Big Apple to Holocaust survivors, college student Henry Kriegel launched the Columbia University Young Americans for Freedom campus group in the early 1980s. His inspiration? It was his parents' fight for survival during the Holocaust and Ronald Reagan's election in 1980. Henry's passion for survivors moved him across the country to Los Angeles, where he helped Afghan refugees get on their feet and organize a rally against the Soviet Union in the mid 1980s. Soon after, he was hired by Washington, D.C.-based Committee for a Free Afghanistan as its public relations director. Two years later he became executive director, a position he held until the Soviets completely withdrew from Afghanistan in 1989. His group worked with Rep. Charlie Wilson and other Members of Congress to support the Afghans. “The movie and book Charlie Wilson's War is very accurate,” Henry told the Leadership Institute. “I left Washington, DC in 1990 because I felt I had made my contribution and wanted to join my friends who lived in Big Sky Country—Montana, also known as the last best place." "I hardly ever looked back until 9/11, when I watched airplanes strike the World Trade Center, in New York, my hometown. Shocked to discover that the terrorists were trained in Afghanistan, I then got re-energized and launched a remote radio PR tour urging the Bush Administration to work closely with the Northern Alliance to exact retribution on the Taliban and Al Qaeda,” Henry said. “I appeared on nearly every major radio talk show and several TV programs while traveling to New York and Los Angeles. I haven't stopped my activism since that time.” Now, Henry's active in local issues. He's a Tea Partier: He co-founded the Bozeman Tea Party and initiated the Montana Tea Party Coalition. They hosted the largest Fourth of July Tea Party rally, where roughly every 20th resident of the city took part, despite opposition. He's also president of Montanans for Tax Reform, where he collects signed Taxpayer Protection Pledges from local and state-level public officials. Their signature is a pledge to those they represent stating they will not raise taxes while in office. This pledge is a project of Americans for Tax Reform. Henry hosts a weekly radio show on Thursdays at 9 a.m. mountain time at KMMS-AM 1450 Bozeman, KPRK 1340 Livingston, and on the web at www.kmmsam.com. He's additionally the deputy state director in Montana for Americans for Prosperity (AFP), an organization of grassroots leaders who engage citizens in the name of limited government and free markets on the local, state, and federal levels. Henry works with Tea Party and Liberty groups throughout Montana organizing events, rallies, and forums as well as representing Americans for Prosperity to the media. He updates the state website, communicates important legislative updates to members, and provides testimony before the legislature. “I also helped organize the Leadership Institute training in Bozeman and supported LI's training in Missoula,” Henry said of the trainings earlier this year. “It was my intent to bring more professional skills training to activists who have the passion and the desire and just need additional training to be more effective.” Henry first learned of the Leadership Institute in the mid-90's when he was working in DC and attending the Paul Weyrich Station Club meetings, where LI's President Morton Blackwell often presented. “I knew the Leadership Institute to be the leader in activist training and I actually attended a training in the summer of 2001 at LI's headquarters in Virginia,” Henry said. “When I got involved in the Tea Party movement, I knew our activists needed LI training. It took me over a year to get the Montana Tea Party Coalition and my local Tea Party to sponsor and support the training. AFP was already working closely with LI and they were very eager to get on board with the training.” Henry has taken three LI trainings: Internet Activist School in July 2001 based in Arlington, Virginia; the Grassroots Activist School in January 2012 based in Bozeman; and the April 2012 Grassroots Activist School in Missoula, Montana. He has also been trained since 2010 on LI's TeaPartyTraining.org website. “What I learned at LI was how to apply my public relations and marketing skills to specific candidates and issue campaigns,” Henry said. “I also learned specific techniques and tools I can apply to campaigns and organizational development.” LI offers training in 50 states and dozens of countries each year. Please go here to register for an already-scheduled training or contact LI to request training in your area. “You are the leaders in activist training,” Henry said to the Leadership Institute. “I hope to maintain and develop my relationship with LI for many years to come and perhaps serve as a trainer in my areas of expertise and passion—communications, public relations, and crisis management.” Henry joins more than 107,000 graduates trained by the Leadership Institute since 1979. “Thank you so much for the honor of featuring me as an LI Graduate of the Week,” Henry said. To nominate a Leadership Institute graduate to be featured as LI's graduate of the week, please contact LI's External Affairs Officer Lauren Hart at LaurenHart@LeadershipInstitute.org.
LI Hosts Television Techniques Workshop
Braden Goodgame
June 14, 2012
LI Hosts Television Techniques Workshop
The Leadership Institute recently hosted 29 conservatives in a television training that focused on the necessary techniques to equip activists when working with the media. Attendees learned to techniques usable on TV broadcasts, in radio interviews, and in online forums. The training was led by Beverly Hallberg, founder and president of District Media Group, where she produces, directs, edits, and serves as a media trainer for news corporations. Over the course of the day, students learned what to do -- and not to do -- in TV appearances. Lectures ranged from wardrobe choices to nonverbal behaviors. Mike Wooten, a student at the training, is a veteran Marine running for an elected school board position in Prince William County, Virginia after an incumbent resigned. Wishing to improve the quality of education for the kids in his district, Mike will soon put his training to the test. He said the most important lesson he learned was the understanding of “how to give the media what they want by understanding the various formats” of broadcasting. Young Americans for Liberty intern Eric Phillips described the TV training as “Vital if you want to win for your philosophy,” which is an unintentional play off one of the Leadership Institute's paramount maxims. If you would like to attend a Leadership Institute TV training, please register online at www.LeadershipInstitute.org/training or contact Rachel Phillips to set up one-on-one, individualized training.
Let’s Give an “Aloha” to Hawaiian Business and Political Leader
Lauren Hart
June 12, 2012
Let’s Give an “Aloha” to Hawaiian Business and Political Leader
David Chang is a creator—a creator of products, services, strategy, and implementation. He is president and CEO of the following companies: GreenTech Pacific, a company selling energy efficient technologies; PowerH2O, a premium water bottle company; WealthBridge, Inc., a wealth and business management company that empowers individuals in their financial, investment, and retirement planning; WealthBridge Real Estate, development company acquiring a portfolio of properties; The Cabinet and Stone Factory, a residential and commercial remodeling and renovation construction firm; and Pacific West Import and Export, an import and export merchant company. But that's not all. He's also a commander for the Hawaii Army National Guard and previously an intelligence officer. To boot, David is a former pastor and ministry leader at his church. And since November, David has been elected to direct the strategy of the Republican Party in Hawaii. Two years before being elected chairman of the Hawaii GOP (Grand Old Party), David attended two Leadership Institute Activist Schools in Honolulu. “I was a first-time candidate and was very impressed with the depth of knowledge and experience that you offered. I remember the Leesburg Grid very well, and especially the fundraising tips and the best way to conduct grassroots operations,” David told the Leadership Institute. Though he lost his first election, it didn't keep David from running another campaign, and being a “creator” of opportunity. “The Leadership Institute provides a strong framework for starting your campaign or tightening up your operations,” David said. “The best candidates don't necessarily win, but the best campaign generally does. LI provided the structure I needed for a well-run campaign.” LI's October 2009 activists trainings, which David attended brought, more than 125 conservative political activists from Oahu, Maui, and the Big Island for a week-long series of grassroots training sessions designed to help attendees be more effective in communication, fundraising, and political organizing. Several attendees were current and former state elected officials, including candidates for the office of U.S. Congress and the Lt. Governor of Hawaii. Local business owners and the heads of several public policy organizations also attended. “It's great to see the conservatives we've trained take on leadership roles throughout the country and in Hawaii,” LI's Senior Director of Domestic and International Programs Robert Arnakis said. Hawaii Republican Party Executive Director Nacia Blom took the activist trainings in October 2009 when David did as well as LI's Broadcast Journalism School in November 2009 and Public Speaking Workshop in September 2010. In addition to David's business and political responsibilities, he's active in his community. He is on the board of directors for the Builders Industry Association of Hawaii and the Association of Christian Conferences and Teaching Services. He is the past chair for the Young Professional Program for the Chamber of Commerce and is a member of the Financial Planning Association, the Lion's Club International, The Rotary Club, and Toastmasters. David graduated from the United States Military Academy at West Point with a B.S. in economics and computer science and went on to receive a M.A. in political science from the University of Hawaii and a master's degree in theological studies from Covenant Theological Seminary. “I highly recommend that anyone thinking of running for office, incumbents, or people wanting to help another candidate attend LI's workshops. It provides invaluable strategies and tips to run a strong campaign,” David said. LI offers training in all 50 states and dozens of countries each year. Please go here to register for an already-scheduled training or contact LI to request training in your area. David joins more than 107,000 graduates trained by the Leadership Institute since 1979. Please welcome him as LI's Graduate of the Week. To nominate a Leadership Institute graduate to be featured as LI's graduate of the week, please contact LI's External Affairs Officer Lauren Hart at LaurenHart@LeadershipInstitute.org. The Leadership Institute does not oppose or support any candidate, official, or legislation and all programs are open to the public.
LI Welcomes Congressman Joe Wilson
Danielle Saul
June 11, 2012
LI Welcomes Congressman Joe Wilson
On Wednesday, June 6, more than 100 Leadership Institute supporters, graduates, faculty, and staff welcomed South Carolina Congressman Joe Wilson to address June's Wednesday Wake-Up Club Breakfast. Rep. Wilson is no stranger to the Leadership Institute. He is a notable graduate of LI's 2002 and 2005 One-On-One Television Workshop as well as a member of LI's Congressional Advisory Board. “The Leadership Institute has made such a difference for our country giving young conservative the skills to go home and make a difference. And you [LI] are making a difference,” said Rep. Wilson. Rep. Wilson energized the crowd with his support of Governor Scott Walker in the wake of his victory, saying, “Walker's win should inspire political leaders across the country, and it does.” Rep. Wilson encouraged young people throughout the country to get involved in this fall's election. He went on to share how proud he is of American troops, including his sons, all of whom currently serve in the United States military. He also expressed his disappointment in the current President's actions against our military. “Our military has never been more at risk. They are facing an 8 to 12 percent cut. This is the smallest our military has been since 1939,” Rep. Wilson explained. He then added, “Our troops are so dedicated and so committed...I truly believe we have got the best troops. The personnel are the best ever.” “This fall we will regain victory,” Rep. Wilson said in an optimistic closing to his talk. “We are seeing changes in our lifetime we never could have imagined 25 years ago. Below is a photo of LI's Summer Interns with Rep. Wilson. The Leadership Institute's Wednesday Wake-Up Club Breakfast is held the first Wednesday of each month and is an excellent opportunity for friends of the Institute to meet leading conservative speakers and hear their thoughts on current affairs over good food and fellowship with conservative friends. The next Wednesday Wake-Up Club Breakfast is scheduled for August 1, 2012 and will feature Mallory Factor, President of MALLORY FACTOR INC. Mallory is also the founder and co-chair of The Monday Meeting, and a member of the Council on Foreign Relations. Click here for more information and to register.
LI Graduate To Be Named “Conservative of the Year” at the Conservative Leadership Conference
Lauren Hart
June 5, 2012
LI Graduate To Be Named “Conservative of the Year” at the Conservative Leadership Conference
College student Mark Ciavola is a political rock star. Mark's not only chairman of the College Republican Federation of Nevada and the student body president at the University of Nevada, Las Vegas, but he's also the political director for the re-election campaign of Rep. Joe Heck (NV-03). If that isn't enough, he manages all this while being a full-time student. It's no wonder the Conservative Leadership Conference will name him “Conservative of the Year” this weekend in Las Vegas. “I'm honored to receive the award for my contributions to advancing conservative principles in Nevada,” Mark shared with the Leadership Institute. “It goes to show that anyone can make a difference if they get involved, work hard, stay focused, and follow through on their goals.” In 2009, Mark launched Right Pride, a conservative organization spreading a limited government and free market agenda within the gay community, which propelled him into politics. Shortly thereafter, Mark worked for the Republican National Committee's Victory Program and then onto Rep. Heck's campaign and leading College Republicans in Nevada and at his university. However, Mark's road to college and into politics wasn't without its challenges. “Like many others, I put college on hold to find a job and earn enough money to support myself. I spent about a dozen years in both restaurant management and sales management before deciding to go back to school to earn my degree in a field that I love: political science,” Mark said. “My first day of classes was the day of President Obama's inauguration. Since that time, I have worked as a field rep for the RNC's Victory Program and volunteer coordinator for Dr. Joe Heck's successful 2010 campaign for Congress.” His days are typically 12 to 14 hours, he says. “My days are spent hard at work preparing for the Nevada Republican Primary on June 12, and several of my evenings are spent interviewing candidates who will form our new team in student government on the heels of my ticket's election in April,” Mark said. Last year, when Mark served as president of the UNLV College Republicans, he “grew the organization from 50 members to 800, raised more than $31,000 without taking a single dime from the Republican Party or UNLV, and formed our state federation with the chapter at the University of Nevada.” It's really no wonder he's being recognized for his efforts. “I first learned of the Leadership Institute when I attended a training in Las Vegas,” Mark reflected. “Since that time I have attended numerous LI workshops, all of which have been extremely informative.” Mark has taken LI's Campus Elections Workshop in October 2011, Travel-Future Candidate School in June 2011, and the Internet Activist Workshop in June 2011. “I have made lifelong friendships and other relationships through the Leadership Institute, and have found it to be one of the most important and helpful organizations to those who wish to have a better understanding of leadership, activism, and political strategy,” Mark said. “I describe the Leadership Institute to others I know as a great resource for information, an incredible training tool, and a valuable network of individuals whose collective knowledge and experience help develop the future leaders of our nation,” Mark said. Mark joins more than 107,000 graduates trained by the Leadership Institute since 1979. Please welcome him as LI's Graduate of the Week. To nominate a Leadership Institute graduate to be featured as LI's graduate of the week, please contact LI's External Affairs Officer Lauren Hart at LaurenHart@LeadershipInstitute.org.
Chicago Fundraiser Saves Lives, One Child at a Time
Lauren Hart
May 29, 2012
Chicago Fundraiser Saves Lives, One Child at a Time
Next week the Pro-Life Action League will host the Stand Up for Religious Freedom Rally in cities across America. The group's rally in March had more than 63,000 people from 146 cities standing up for religious freedom. Expectations are even higher for the rally June 8. “We hope to have 100,000 participants in over 150 cities,” Pro-Life Action League Development Director Paige Scarlett, also a Leadership Institute graduate, said. “This rally is a campaign that's sweeping our nation to build awareness about the threats to our constitutional right to ‘freedom of religion' posed by the Obama Administration's Health and Human Services mandate.” “The administration's newest mandate forces religious employers, such as Catholic hospitals and schools to provide abortion-inducing drugs, sterilization, and contraception in employee healthcare plans for free – even though these all go directly against the employer's religious beliefs,” Paige said. “We are standing up for our constitutional rights that our Founding Fathers fought and died for, and one of those is the right to freedom of religion without interference by government.” The 30-year-old organization Pro-Life Action League leads sidewalk counseling at abortion clinics, helps students start pro-life clubs, and investigates abortion clinic violations, which has led to the closing of numerous facilities. “I get to work alongside the ‘godparents' of the pro-life movement on a daily basis, Joe and Ann Scheidler,” Paige said. “I am inspired by their tireless grassroots efforts to fight abortion since 1973 and keep it a sizzling, hot-button issue in our country.” Paige has worked at Pro-Life Action League since January, but never imagined she would go to college and be working. “My girlish hope and dream was to get married young and have a big family,” Paige, the oldest of a family of seven Catholic and conservative children, said. “But God had other plans for me. He wanted me to go to college and work in the pro-life movement – and save babies before I had any of my own!” In college, Paige was asked to assist the development director at The Thomas Moore College of Liberal Arts in Merrimack, New Hampshire, where she worked for a semester and a summer. Another summer, Paige raised money for the Crossroads Life Walk Across America, during which she walked 50 miles in five days for the cause of life. She's also been known to frequent abortion clinics and pray outside them (pictured right). Paige next became the development director for Foundation for Life in Toledo, Ohio where she served for 3.5 years after graduation before taking the development director job at Pro-Life Action League in Chicago, where she now works. “I first learned of the Leadership Institute through a friend who worked for your group,” Paige remembered. “She introduced me to LI, and coincidentally, I stayed with her a few days after my Crossroads Pro-Life Walk to Washington, D.C. – and even visited LI's office to ‘shadow' her for a couple days.” “I also knew of LI's fundraising trainings through my former job at Foundation for Life, but the Pro-Life Action League found it valuable enough to invest in sending me to it,” Paige said. “The League sent two other staff members to your direct mail school trainings a few years ago and they learned numerous best practices we have used into our communications ever since.” Paige took LI's High-Dollar Fundraising School in April, the Online Fundraising Workshop in April, and the Direct Mail School and Advanced Direct Mail School, both earlier this month. “The Leadership Institute has been a positive way to enhance my previous development know-how, hone my skills and judgment in the area of best approaches for fundraising, and boost my ability to share these successful tactics I learned with my fellow staffers, so we can make a team commitment to use LI's well-tested fundraising methods to keep our organization's mission very sustainable,” Paige said. “LI trainings are a survey in development approaches engagingly presented by a panel of experts. These professionals are dynamic, well-organized leaders in the field,” Paige said. “They're smart advocates of the conservative movement, looking to advance the cause, and are relevant and attuned to the best of current and tried-and-true styles of development.” “At the High Dollar Fundraising School, I learned that my organization needs to become ever more donor-centric – listening to the interests and desires of our donor-base and even using their wishes to shape our new or ongoing programs and just the way we pitch our message,” Paige reflected. “At the Online Fundraising Workshop, I learned new ways to tackle search engines to reach out to and hook a new audience through targeted ad spots,” Paige said. “I was enlightened on ways to go about delving into the internet market to attract and plug new supporters into our cause through the use of new media.” “At LI's direct mail schools (intro and advanced), I learned not only the importance of prospecting to find new donors, how to cultivate these new donors, and how to appeal to and engage your current donors, but how to do so most effectively, with the biggest chance of success,” Paige reported. “The key is to make all your touches (whether by mail, phone, or email) highly personal and focused on the impact that the donor makes possible. The donor needs to feel like an invested partner whose generosity truly saves lives.” And saving lives is the business of Pro-Life Action League. “In a challenging economy, it's necessary more than ever to know what works well and what doesn't as it is mission critical with fundraising. It could mean the difference between your group staying afloat, gaining momentum, or sinking. At LI's training, they give you tools and tips to take your organization's fundraising approaches from your baseline to the next level,” Paige said. Paige joins more than 107,000 alumni trained by the Leadership Institute since 1979. Please welcome her as LI's Graduate of the Week. For more information about Pro-Life Action League and their rally June 8, please contact Paige at 773-777-2900. To nominate a Leadership Institute graduate to be featured as LI's graduate of the week, please contact LI's External Affairs Officer Lauren Hart at LaurenHart@LeadershipInstitute.org.
Expert Insights: How to Make the Most of Your DC Internship by Eliza Thurston
Eliza Thurston
May 25, 2012
Expert Insights: How to Make the Most of Your DC Internship by Eliza Thurston
About Eliza: As the intern coordinator at the Leadership Institute, Eliza Thurston works with young conservative leaders from across the United States and around the world to prepare them for service in politics and public policy. Eliza came to LI from The Heritage Foundation's Special Events department where she assisted with nation-wide development events. Prior to her time at Heritage, Eliza interned at Family Research Council and Shared Hope International. A Missouri native, Eliza attended Grove City College in Pennsylvania where she graduated with degrees in French and Political Science. So you've secured a coveted internship in the nation's capitol—now what? Learn how to make the most of your time while you are here. When I first came to Washington, DC as an intern in the summer of 2008 I had no idea what I was getting myself into. Growing up in a sleepy Midwest town on the outskirts of farmland, life in the big city was a new concept to me. How I wish I knew then what I know now! The advice below, culled from my time living and working in Washington, will help you navigate your internship and make it more than just another line on your resume. In the Office What can I do to help you? This little phrase is golden. When you find yourself with extra time on your hands, don't let it go to waste! Offer to assist fellow staffers with their work or look for ways to solve potential problems before they arise. Employers look for staff who demonstrate initiative and who seek opportunities to fill the gap. The intern who makes a positive impression in the office as someone always willing to volunteer will be remembered long after the summer is over—and just may be called back when a position opens. Invest in your organization. Even if you are here for only three months, make it your goal to become an expert in your company or office. From the microscopic (When was the company founded?) to the panoramic (How does my department contribute to the organization's mission?), you should be able to clearly represent your organization to anyone who asks. The same applies to those of you working on the Hill—familiarize yourself with the district and know your boss' position on the issues. Seek out a mentor. Take time to get to know your office mates and establish relationships with them. Find a mentor in your career field (whether at your office or in another one) who can guide you in your journey. Mentors are invaluable resources who will be able to offer advice on everything from office politics to providing contacts for the future. Their experiences can guide you as you discover your own career path. Dress for success. This is critical. No matter how many times people have told you that looks do not matter, in the professional world they do. Before you pack your bags for the internship, find out what the office expectations are regarding appropriate attire. If you don't own a business suit, you should purchase one. Consider it an investment in your future. Around Town Your reputation is everything. The adage, “Don't shame the family name,” has become a classic in my family. When my siblings or I went out for the night those words trailed us out the door. We understood that wherever we went we represented more than just ourselves. While it may not seem like it, Washington really is a small town. People talk. Word travels quickly. Everyone knows everyone else. So remember when you are out on the town, you represent your organization and the principles on which it stands. Don't shame the boss' name. Network, network, network. It's been said that a DC intern could go an entire summer without spending a dime on meals. I believe it. Policy luncheons, happy hours, and conferences abound in the District (and beyond). These events are worth taking advantage of—and not just for the food. DC insiders know that the secret to landing a job here is often found through your network. Remember to follow up with those you meet, ideally within 48 hours. A follow up coffee date or informational interview could be the gateway to your next job. Expert Insights is a regular feature of LI.org that highlights important topics by industry experts. If you would like to submit an article on a particular topic, please contact LI's External Affairs Officer Lauren Hart at LaurenHart@LeadershipInstitute.org.
LI Graduate Senator Boozman (R-AR) Encourages Potential Candidates and Elected Officials to Get LI Training
Lauren Hart
May 21, 2012
LI Graduate Senator Boozman (R-AR) Encourages Potential Candidates and Elected Officials to Get LI Training
John Boozman was a football player for the University of Arkansas Razorbacks, an optometrist, an entrepreneur, and a business owner, all before he entered Congress. However, Congress wasn't Senator Boozman's first shake with politics. His father was a Master Sergeant in the United States Air Force and his elder brother Fay was a state senator in Arkansas' district 33. Before national politics, Sen. Boozman ran for local office on the Rogers Public School Board, where he served two terms for one of the largest school districts in the state. Sen. John Boozman was a U.S. Representative (AR-03) for five terms, before deciding to run for the upper chamber. He unseated Democratic incumbent Senator Blanche Lincoln, and is finishing up the first year-and-a-half of his six-year term in the United States Senate. In his first year as a senator, he received the Defender of Liberty award from the American Conservative Union, the nation's oldest and largest grassroots conservative lobbying organization. This award is given to Members of Congress who score a perfect 100 for any year within the ACU Ratings of Congress. “This Defender of Liberty award is a reflection of Senator Boozman's outstanding record in support of conservative principles … and someone who conservatives can turn to for leadership. At a time when the fundamental principles of the American system of government are being challenged, Senator Boozman stands with those who are trying to preserve those principles,” American Conservative Union Chairman Al Cardenas said. Sen. Boozman has also garnered endorsements from the National Rifle Association, National Right to Life, the Susan B. Anthony List, and Americans for Tax Reform in signing the Taxpayer Protection Pledge, to name a few. In the Senate, Sen. Boozman sits on four committees: Agriculture, Nutrition and Forestry; Commerce, Science, and Transportation; Environment and Public Works; and Veterans' Affairs. “I am proud to be one of the Leadership Institute's alumni,” Sen. Boozman said. The senator took the Leadership Institute's (LI) Television Workshop, One-on-One in March 2003. “Thank you for the media training I received at the Leadership Institute,” Sen. Boozman said. “The training greatly improved the quality of my on-air media appearances and the effectiveness of my messaging. As a result, I encourage other potential candidates and elected officials to leverage their skills with the training that the Leadership Institute uniquely provides.” Senator Boozman's Communications Director Sara Lasure is also a Leadership Institute graduate. Sara took LI's Capitol Hill Staff Training School in August 2008 and LI's Public Relations School in July 2009. Before moving to Capitol Hill, Sara worked as a reporter in Fort Smith, Arkansas at KFSM-TV. "Senator Boozman has long been a supporter of the classes presented by the Leadership Institute after having attended courses that helped put him on the path to success on the campaign trail," Sara, his communications director, said. "His enthusiasm encouraged me to participate in classes to learn new public relations methods to reach our constituency and engage them in the work we're doing on their behalf." Sara continued: "The Leadership Institute offers a wide variety of opportunities to learn the best ways to engage constituents while helping push a conservative message. The classes are great opportunities to meet other people interested in the same field and hear and offer ideas for an effective media strategy. This is a great way to network and develop relationships to help advance your career." “I wish the Leadership Institute continued success in fulfilling your mission to increase the number and effectiveness of conservative leaders and activists,” Sen. Boozman said. LI provides training in campaigns, fundraising, grassroots organizing, youth politics, and communications. LI teaches conservatives of all ages how to succeed in politics, government, and the media. Sen. Boozman and Sara join more than 107,000 graduates trained by the Leadership Institute since 1979. Please welcome Senator Boozman as LI's Graduate of the Week. Please go here for a full LI training schedule. To nominate a Leadership Institute graduate to be featured as LI's graduate of the week, please contact LI's External Affairs Officer Lauren Hart at LaurenHart@LeadershipInstitute.org.
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