Learn to defend your message
March 31, 2011 | By
The Leadership Institute’s Advanced Public Relations School offers hands-on instruction for tackling communications problems, from organization and planning to presentation. Attendees are divided into communications teams and are given fictional crisis situations to work through strategy and message development in a mock press conference setting.
The next Advanced Public Relations School is April 11-13 from 6:30-9:30 PM.
Topics covered include:
• How to deal with an adversarial press
• The key to recognizing “hooks” in the day’s news
• How to develop, pitch, present, and defend your message and vision
As one past attendee remarked, “It really helped to hear from professionals in the same work environment I am in. I got a lot out of their advice, stories, and warnings!”
To learn more and register for the training, please visit: http://tinyurl.com/APRS0411.