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Campaign Management Workshop: Campaign Strategy

On Wednesday May 10, 2017

What you will learn

$10
3 hours
Includes dinner


This Campaign Strategy workshop will teach voter contact strategies. Learn ways to implement effective targeted outreach to your supporters. Upon compeltion, you will understand what resources you need to manage volunteers, and what technology is available to help volunteers.

Ideal attendees for the GOTV Workshop are conservative elected officials, current or future candidates for political office, campaign staffs, Election coordinators, party officials, precinct operations officials, and campaign volunteers or supporters.

The GOTV Workshop will teach you proven methods used by organizations, public policy groups and campaigns.

Attendees will learn how to:

• Identify volunteers via Social Media
• Manager Volunteers
• Use GOTV Tools
• Turnout Your Voters

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Details

Starts Wednesday, May 10

Wed. 10 6:00 - 9:00 PM

Location:
Grissom Library 366 Deshazor Dr Newport News, VA 23608 Map
Cost

$10.00

Manager

Dena Espenscheid's Photo

Dena Espenscheid

Contact Dena with your questions.

What graduates say

Jim DeMint

Jim DeMint

Former U.S. Senator (R-S.C.)

With the 2012 elections right around the corner – elections which I believe will be among the most important in our nation’s history – I truly believe the Leadership Institute’s efforts have never been more important.

Your faculty

Dena Espenscheid

Dena Espenscheid

Director of Grassroots Coalitions, Leadership Institute

Skydiving and politics are similar. You have to have a plan, proper resources, good instructions, and clear communications. When everything goes right, it is smooth sailing throughout the process. When something goes wrong, it can be disastrous. Dena Espenscheid survived her brush with death after falling out of an airplane, and now applies the principles she learned to her professional life in politics.

Dena Espenscheid has 24 years of experience in grassroots activism and politics. She has held a variety of positions in public policy organizations, advertising agencies, and political campaigns She held a variety of positions in public policy organizations, advertising agencies, and political campaigns including: Look Ahead America, Coalition for a Strong America, National Ballot Access, American Majority, Open and Clean Government, Vote Yes for Life, and the National Abstinence Clearinghouse. Much of her work has been focused on grassroots organizing, and training volunteers and fellow staffers.

Immediately prior to joining the Leadership Institute, Dena was the Field Director for Donald J Trump for President in Virginia, West Virginia, Maryland, and Washington, DC. As such, she over saw ballot qualification, volunteer recruitment and training, and get out the vote efforts during the primaries. Then-candidate Trump won three of the four primary contests, and had a better-than-expected showing in DC.

Dena graduated Thomas More College in Northern Kentucky with degrees in Biology and Speech Communication. Dena serves the Leadership Institute as the Director of Grassroots Coalitions, where she travels the country training conservatives to be more effective at getting out the vote, communicating their principles, and winning elections. When she is home from LI training trips, she lives in Quantico, Virginia with her houseplants.