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Organization Building Workshop

92 days until event begins

What you will learn

The Organization-Building Workshop equips activists and leaders to make a measurable difference locally while building a long-term volunteer base for an organization.

The skills and models that will be taught are distilled from best practices of campaigns, marketing, sales, and psychology; the activities are designed so participants make immediate progress towards their goals for volunteer, membership, donor, and prospect recruitment.

This training is intended for locally-focused activists, with an emphasis on volunteer and membership recruitment that can be applied to campus, neighborhood, and campaign operations. All activities are designed to produce immediate results and breakthroughs for those who participate fully.

Attendees will learn how to:
Recruit and Retain Volunteers and Organization Members
Build Coalitions and Lists of Contacts, Donors, Supporters, Petition Signatures, etc.
Activate Contacts to Get and Stay Involved
Connect New Members on Social Media and in Person
Organize Data with Microsoft Excel or Google Sheets
Nurture Relationships in the long term

Registration fees cover meals and training materials. However, attendees should bring laptops for some of the activities.
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Starts Saturday, January 22

Sat 22:   12:00 PM - 3:00 PM


Santa Clarita, CA Map


$25.00 $5.00 discount for early registration until 12/1/21 Your Cost: $20.00


Nathan Fatal's Photo

Nathan Fatal

Contact Nathan with your questions.

Your faculty

Nathan Fatal

Nathan Fatal

Volunteer Faculty

Nathan is a Grassroots Program Coordinator for the Leadership Institute and an organizer based in Los Angeles. He has trained over 7,000 activists, leading among other things to pro-free speech policy changes at 52 colleges in California and 24 colleges in Arizona. In 2020 he was a Field Director for a Congressional Campaign and advised two ballot initiatives, netting over 200,000 voter contacts between the three campaigns. He recently founded Critical Mass Group, a consulting firm that specializes in building volunteer-centered field programs.

He has worked on, advised, or trained campaigns from the top to the bottom of the ballot, and in total he has overseen hundreds of volunteers and campaign field staffers in 20 states.